In today’s business market, if you don’t have a website, it is not very likely that you will be able to keep up with your competitors. If you are looking to make a website with an easy and user-friendly platform, WordPress might be the best choice for you. So, what are you waiting for? Get started! During every minute you don’t have a website, your potential clients are looking at your competition online. To have a useful site you must know how to manage WordPress sites. Before we cover some great tips and tricks for using WordPress, let’s see why it is such a great platform, to begin with.
WordPress
It started as a platform that was used by bloggers to start their own blogs. However, the usage of WordPress has drastically changed and expanded. Nowadays, it used for business websites, complex portals, simple blogs, online sales sites, etc. This software gives you great options to manage your site’s content. Also, it is super user-friendly. Therefore, you don’t have to be a computer genius to use it.
WordPress was initially used by bloggers to post their content. Today it has much wider use.
Best facts about WordPress
We already mentioned that is very simple to use. In addition to that, it doesn’t restrict you to just one type of website. You can make almost any kind you want. These are the best facts about WordPress:
- It is free – WordPress is free software. However, you must have your domain name and web hosting.
- You can customize – it has great themes and plug-ins that make it possible for you to customize your website and make it as you like
- SEO friendly – who needs a site that nobody can find? SEO is of great importance when it comes to website rankings on Google and other search engines.
- Easily managed – you can manage WordPress sites with ease and almost no techy knowledge
- It is secure – considered to be a very safe platform
- Supports different media types – in addition to text, you can also post images, videos, and audio files.
You can manage your website on your own. At the same time, you should know that you can also hire somebody to help you if you think all of this might be too much for you. Also, maybe you just don’t have the time. Hence, let professionals handle and maintain your website.
Manage Word Press sites by using these tips and tricks
Since managing WordPress sites might not be as easy as it sounds, use these tips and tricks to have the best website possible.
You must have a Yoast SEO Plug-in
If you want your site to be findable on Google and other search engines, you must have your content written under SEO rules. For this reason, your website will have a higher ranking. The higher the ranking, the easier it is to find it with any search engine.
Furthermore, you will get a readability score when writing in your WordPress. This score will let you know is your text suitable for posting. The best thing about this is, if not suitable it will clearly mark which changes you need to make. How great is that?
Pick a title and start typing. The sooner the better.
Compress your images
Images can prolong the downloading of a website page. The bigger the image, the more time is needed to download it. Therefore, make sure your images are compressed and easy to download. Above all, you don’t want visitors to exiting your website because they cannot get content that they want at a reasonable speed. The recommended speed for downloading one page is 3 seconds.
Make sure your WordPress is mobile friendly
Don’t get confused. We are not talking about you posting content on your page from your mobile device. What we are referring to is being able to see your website on an iPhone, iPad, BlackBerry and any other cell phone or tablet. Thus, everything that you see on a laptop or desktop, you want to be able to see on a mobile device as well.
Worldwide more than 60% of all searches are done via mobile devices. Most importantly, this trend is growing. No matter what people are looking for. It can be a beautiful resort to vacation in or a new pair of shoes, it is most likely being searched and looked at from a mobile device. You will have a major disadvantage if you do not honor this tip.
Be smart and tag your pictures
Use pictures to your advantage by tagging them and giving them alt text. By adding descriptions to your images, you are giving clear and additional information to your readers. Also, if done by SEO standards, you are making sure your content has a higher organic ranking. Eventually, this can bust your site visits and give your business the kick that it needs.
Have your online shopping website for free
With the usage of internet and mobile devices, online sales have increased drastically. The number of online sales is going upwards with no indication that it will slow down any time soon. Manage WordPress sites and make yourself your own virtual store. All you need to do is add a WooCommerce plug-in. With this plug-in and a few online sales tips, you will be ready to go.
Use Google Analytics
Do you have this setup? If the answer is no, get on it right now. It is essential to start collecting data from the start. In the beginning, you might not know when it will be useful. However, down the line, when you really get into it, you will certainly find its purpose.
Don’t forget to keep everything secure
Currently, one-third of the websites are based on WordPress. Consequently, more and more hackers will be looking to crack the security barriers of WordPress. You must make sure that your themes and plug-in are at all times conscientiously updated. You must research all the ways to keep your website secure. Otherwise, at some point, you might be compromised.
Do not underestimate the power of security. Don’t open the doors of your website to hackers by not taking any precautions.
Hopefully, you are ready to start making your website, if you already do not have one. Remember, while you are waiting, others are entertaining potential buyers or clients online. If it deems to be too much for you, that is alright. Hire a professional to get you started. Maybe, later on, you will manage your WordPress site on your own.
